Case Study The Business Opportunity - 1503 Words

The business opportunity There are various brands of makeup, it is impossible for consumers to have a fair knowledge over all brands. It is not always guaranteed that famous brand would suit all sorts of consumers definitely. Therefore, consumers often have difficulty in choosing the suitable makeup from a wide variety range of makeup. With the traditional shopping way,for example, salesperson in David Jones usually give suggestions to the customer for which kind of makeup is better. Sometimes, customers think that the suggestions are not completely trustworthy because it felts like the salesperson just want to to sell this particular product, but not concerning on whether that markup is suitable for you. Additionally, there are some consumers who just feel uncomfortable to purchase makeup with salesperson’s advice. Therefore, there is a gap in the market to create a platform to provide non- bias information regarding on variety brands of makeup, and trying to meet different kinds of requirements from our consumers. The function of product or service Inorder to solve the problem, a makeup recommendation app named â€Å"Beauty† could be created. â€Å"Beauty† is an app focusing on providing detail information about the makeup products. We are not the producer of the makeup, the information provided is more reliable and non bias. Articles would be posted every day recommending on various makeup, gives detail comparisons of similar makeup. For example,test on makeup’s quality,Show MoreRelatedBusiness Opportunity for Hotel Hazara: Case Study2215 Words   |  9 PagesBusiness opportunity The Business Hotel Hazara is a medium size business operating in Hurlburt Field, Florida. The hotel was established ten years ago and is well established in the state. The Hotel is run as a sole proprietorship and is looking to expand its operations into other states. The hotel provides a wide variety of dishes depending on the customers request. The hotel has a staff base of 20 qualified chefs and 30 bus boys. The staff is well trained ad has been key in the growth of theRead MoreManagerial Feasibility1338 Words   |  6 PagesDefinition of Managerial Feasibility Studies: Managerial Feasibility studies is the objectively and rationally uncover the strengths and weaknesses of an existing business or proposed venture, opportunities and threats which are presented by the environment, the resources required to carry through, and ultimately the prospects for success. In its simplest terms, the two criteria to judge feasibility are cost required and value to be attained. Managerial feasibility study is an analysis of the viabilityRead MoreLouis Vuitton s Business Model Essay1508 Words   |  7 PagesLouis Vuitton?s business model successful in the luxury market? Louis Vuitton?s business has continue Louis Vuitton?s business has continued to utilise a business model that easily adapts to the varying Japanese economy. Louis Vuitton?s business model effectively and efficiently incorporated the 4p?s in marketing and selling their products. The 4p?s comprises of product price, place and promotion which when efficiently incorporated into the business model; they execute the business marketing mixRead MoreGlobal Market Research Case Study Analysis: Sperry/MacLennan1354 Words   |  6 PagesMarket Research Case Study Analysis: Sperry/MacLennan The Business Dictionary defines opportunity as an â€Å"exploitable set of circumstances with uncertain outcome, requiring commitment of resources and involving exposure to risk† (Opportunity, 2012, para. 1). To grow and prosper, an organization needs to seek continually opportunities to do so; thus the subject of the case study â€Å"Sperry/MacLennan Architects and Planners† (Aaker, Kumar, Day, 2007, pp. 72-75). In this case study, Sperry/MacLennanRead MoreCase study discussion questions1663 Words   |  7 Pagesï » ¿Case Study Discussion Questions for Case Studies in Entrepreneurial Management and Finance Professor Edward H. Chow Spring 2013 1. (2/20) Introduction and get acquainted: Entrepreneurship and finance Lecture and discussion: A perspective on Entrepreneurship, Howard H. Stevenson, 1988 (9-384-131) How is finance related to corporate objectives? Note on the financial perspective: What should entrepreneurs know? William A. Sahlman, Harvard Business Publishing (9-293-045) In your view, whatRead MoreMotorcycle Market: The Case of Harley Davidson Essay1213 Words   |  5 PagesKey information presented in the case Harley Davidson is known as one of the main motorcycle manufacturers and sellers in the United States. The company had good business and great market share in the early 1960s when it commanded a total of about 70% 0f the motorcycle market, before the invasion or the intrusion of a small Japanese firm that manufactured lighter motorcycles, known as the Honda. The case study as identifies that Harley Davidson assumed the invasion by the Japanese firm and insteadRead MoreMatt Grant Case Study1230 Words   |  5 Pagesï » ¿Running Head: Matt Grant Case Study Brandee Pohlson Matt Grant Case Study Entrepreneurship Grantham University ABSTRACT Matt Grant is an ambitious businessman who has found himself at a critical life crossroad as he faces possible discharge from his corporate career while conceptualizing an innovative business endeavor. Trekking through a handful of failed corporate projects with the company he currently works for, he must decide whether he wants to play it safe and remainRead MoreInternational Hrm Case Study By Fiona Robson936 Words   |  4 Pagesassignment is focused on solving issues indicated in a case study for expatriate – ethnocentric staff solutions. A - International HRM Case Study by Fiona Robson Based on the information you have at the end of Part 1, what do you think the key priorities should be? The key priorities, in this case study, should be a creation of a small but capable team for re-branding and setting up the business in foreign countries. Since company’s business plan contains significant growth and expenditure throughRead MoreBoston Duck Tours Essay1613 Words   |  7 PagesUNIVERSITY OF CAPE COAST COLLEGE OF HUMANITIES AND LEGAL STUDIES SCHOOL OF BUSINESS DEPARTMENT OF MANAGEMENT STUDIES NAME: KWAME ODOOM INDEX NUMBER: SB/SEM/15/0002 LECTURER: MR. F. O. BOACHIE MENSAH COURSE: STRATEGIC MANAGEMENT IN SMALL FIRMS ASSIGNMENT CASE STUDY â€Å"BOSTON DUCK TOURS† QUESTIONS 1. What is Andy Wilson’s primary motivation for leading an entrepreneurial life? 2. What kind of entrepreneurial venture is Boston Duck Tours? 3. Describe the competitive advantageRead MoreBSBMKG605B Evaluate International Marketing Opportunities Assessment Task 11318 Words   |  6 Pagespermitted in consultation with the trainer. Performance objective In this assessment task you are required to develop a report assessing and analysing an international market for consideration for entry by a case study organisation. Assessment description For the organisation outlined in the case study provided, you need to select an international market to consider for entry and conduct research on that market. You will need to write a report assessing and analysing the selected market, in light of the

The European Union A Peaceful Solution Of The Crisis

In March 2014 the Russian Federation (Russia) annexed the Ukrainian territory of Crimea following escalating tensions and conflict within Ukraine. The European Union (EU) considers the annexation of Crimea â€Å"a clear violation of Ukrainian sovereignty and territorial integrity by acts of aggression by Russia†. Russia considers the inclusion of Crimea within its territory as an expression of the democratic free will of the people following a local referendum on 16 March 2014. The EU believes negotiations can lead to a peaceful solution of the crisis. The EU has imposed a series of escalating ‘restrictive measures’ (economic sanctions) in an attempt to apply diplomatic and economic pressure on Russia in response to its annexation of Crimea.†¦show more content†¦In order for sanctions to be effective, the EU must ensure the cost of sanctions to Russia is larger than the benefit of annexing Crimea. The EU has implemented ‘targeted’ economic sanctions against Russia. To date these targeted economic sanctions have been applied to five major state-owned Russian banks, three major energy companies, three major Russian defence companies, provision of certain financial services and on providing loans to state-owned Russian banks (further detail is provided at Appendix A). In response Russia has implemented counter economic sanctions against the EU, specifically targeting food and agricultural products. The effectiveness of sanctions in applying economic pressure can be understood by examining its impact on demand, output, cyclical unemployment and inflation in the Russian economy. As shown in figure 1 these economy components are inextricably linked, changes in one component causes flow on effects to the others. Changes in each of these components will be considered in turn. Changes in Output The difference between actual and potential Gross Domestic Product (GDP) is known as the ‘output gap’. In December 2014 the Central Bank of Russia (CBR) measured the output gap for the economy at -2%, indicating a ‘recessionary gap’. In March 2015 the CBR revised its forecasts and estimated the

The Battle Of Antietam Was The Turning Point Of American...

The battle of Antietam was the turning point in American history pertaining to the possible division of the nation, the abolishment of slavery, and the success of a democratic government. The battle analysis examines the strengths and weaknesses of the Confederate and Union army leading up to the battle on September 17, 1862. Union and Confederate forces suffered severe losses totaling 22,719 casualties, ending with Confederate forces withdrawing to the south. Broken and unmotivated, Union and Confederate soldiers lost morale and drive to finish the battle. The fact that Lee withdrew from the battle of Antietam was enough of a victory for President Lincoln to justify the issuance of the Emancipation Proclamation, and prevented the Confederate army from gaining foreign support. The battle analysis of Antietam assesses the invasion of Maryland, human intelligence assets utilized, and failures on both sides of the battlefield. This battle analysis will depict an alternate outcome of the Confederate army winning at the battle of Antietam (Cannon, 1994). President Abraham Lincoln took office on November 6, 1860, three months later eleven states seceded from the Union to form the Confederate States of America. Lincoln wanted to eradicate slavery and issue the Emancipation Proclamation. He knew it would be hard to unite the north and south, due to southern reliance on slavery in the cotton fields. Confederates were fully aware of President Lincoln’s plan to abolish slaveryShow MoreRelatedThe Battle Of Antietam By Robert E. Lee1046 Words   |  5 Pagesthe American Civil War. The Civil War was fought between the North (Union) and the south. The Battle of Antietam took place on September 17, 1862 near Sharpsburg, Maryland, and it was the bloodiest day in American history. Before the battle, the confederacy had a better chance of winning the war. Conflict arose between McClellan and Robert E. Lee which sparked the invasion of the north and the beginning of a long war. McPherson argued in his novel that the battle of Antietam w as the turning pointRead MoreThe Civil War : The Battle Of Antietam969 Words   |  4 PagesIn 1800s, there was a war that happened that caused many people to die in the war, which was Civil War. The Civil War was a war that was fought between the Union and Confederate parts of United States. The Union was in the North, and the Confederates were in the South. There were many reasons why the battles were fought. During the Civil War, the president was Abraham Lincoln. There were many reasons why the war was fought, but the main reason was to keep the country together. Before the war, theRead MoreThe Battle Of Antietam And The Civil War876 Words   |  4 Pages Ryan Prendergast Morrow A/B American Studies First Draft Neil Armstrong, the first man on the moon, uttered the words,That’s one small step for man, one giant leap for mankind. This meaningful sentence perfectly represents the Battle of Antietam as a turning point in the Civil War and its effect on America decades later. The small step was one man s step on the moon just like the Battle of Antietam was just another battle during the Civil War, but they were short and impactful events thatRead MoreAnalysis Of James Mcpherson s The Opening Sentence 931 Words   |  4 Pagesbloodiest single day in American History.† The opening sentence in James McPherson’s book is quite telling. McPherson goes on to describe that around 6,500 Union and Confederate soldiers combined met their deaths at the Battle of Antietam. McPherson’s use of death statistics bring the reader into his narrative, and help the reader to begin thinking about the impact the Civil War had on America. According to McPherson the Civil War was constantly changing hands, at some points the Confederates wereRead MoreEssay on Battle of Antietam1561 Words   |  7 PagesThe following case study will be about the Battle of Antietam that took place on September 17, 1862 in Sharpsburg, Maryland along the Antietam Creek. Known as â€Å"†¦the bloodiest single day in American History,† by the end of the day there would be approximately twenty-three thousand casualties of which forty-five hundred to six thousand were dead. The first topic of discussion will be on the history leading up to the morning of the seventeenth in order to establish the mindset of the commanders onRead MoreThe Battle Of The Civil War960 Words   |  4 PagesHave you ever wondered why the Civil War happened or why it was so substantial to American History? What was the battle that changed it all; that made it the history it is today? Many people have made speculations on the causes of the war and what the major turning point was, but cannot really narrow it down. In James McPherson’s Crossroads of Freedom: Antietam he points out the pivotal moments in American history that led up to and changed the Civil War, so that the reader can get a better insightRead MoreThe Battle Of The American Civil War1018 Words   |  5 Pages On September 17, 1862, the Union and Confederate armies met near the Maryland village of Sharpsburg in a battle that still remains the single bloodiest day in American history. The battle consisted of many attacks and counterattacks between Union General George B. McClellan and The Army of the Potomac against Confederate Robert E. Lee and his Army of Northern Virginia. Despite being heavily outnumbered, the Confederates managed to fight relentlessly over the course of the struggle. However, afterRead MoreThe Battle Of Allan Pinkerton s Human Intelligence On The Enemy s Position And Troop Strength Essay700 Words   |  3 PagesMcClellan’s apprehension robbed him of victory and allowed Lee’s forces to consolidate prior to the Battle of Antietam (Davis, 1999). If McClellan had defied Allan Pinkerton’s human intelligence information claiming the Confederacy consisted of 120,000 soldiers, he could have defeated Lee prior to the battle of Antietam (Cannon, 1994). L ee relied heavily on J.E.B. Stuart’s scout unit for reconnaissance missions to gather intelligence on the enemy’s position and troop strength (Cannon, 1994). OnRead MoreTen Days that Unexpectedly Changed America Summary Essay1406 Words   |  6 PagesChapter 1: â€Å"Massacre at Mystic† May 26, 1637 was a fateful day in the history of America. The actions of Major John Mason and his Puritan men set a precedent for the next two hundred years of European and Indian relations. On that clear May night near the Mystic River of New England, hundreds of Pequot Indians were killed by the Europeans and their allies, most of the victims being the elderly, women, and children. This massacre was a massive turning point in the Pequot War, effectively ruining theRead MoreAnalysis Of The Book Crossroads Of Freedom By James M. Mcpherson1167 Words   |  5 PagesBook Essay Two The book Crossroads of Freedom: Antietam, was written by James M. McPherson to argue why the Battle of Antietam was the battle that changed the cause of the Civil War. While McPherson argued this he also argues that the Civil War had many other turning points and was not settled by just one battle. McPherson’s targeted audience would have to be those interested in the Civil War and the events that led to it. McPherson wrote this great book which came to be an important contribution

Concepts behind Genetic Mapping-Free-Samples-Myassignmenthelp.com

Question: Introduce and Explain the Concepts behind Genetic Mapping and How Maps are made. Answer: Genetic Maping Genetic mapping refers to the determination of the position of genes on the DNA molecule, which is the plasmid or chromosome and the relative distance between the genes, in physical units or linkage units (Waldron 2016). Having this in mind, the paper will begin by reviewing the basic concepts of genetic mapping and also on how genetic maps are made. Concepts behind genetic mapping The basic concept of genetic mapping is that, genes do not separate autonomously. Genes that do not separate autonomously are known as linked. One of the best ways to explain linkage is to examine the DNA of organisms. In this case, we identify that genes that are linked are those that lie on similar chromosome, therefore, they are inherited together (Knagge, Yousef, Winnike, Blankenship, Thomas and Brown 2017). In addition, genetic mapping is based on the principle of meiosis. Meiosis refers to the creation of haploids from diploid cells. During mapping, the specific portion of meiosis which researchers are most interested on is crossing over that takes place in prophase I. crossing over is significant as it is the one that produces variations in gametes, which is used during genetic mapping as a measure of distance between genes (Kushanov, Pepper and Abdurakhmonov 2016). How Genetic Maps are Made In order to make genetic maps, researchers begin by collecting tissues or blood from all the members in a given family of interest. The researchers use laboratory techniques to isolate DNA from the samples they had collected to study on the unique traits only seen in family members. The characteristics found in the chemical bases that structure the DNA are known as markers. Markers do not identify the gene that contain the trait, however, it helps the researchers to identify the location of the gene in the chromosome. In other word, when a given gene is close to the marker, the marker and gene will stay together through the process of recombination, which will be passed to the child from the parent. In this case, if a family member inherits a certain trait, it means that they will also inherit a certain DNA marker, which also means that the gene liable for the trait lies close to the DNA marker. Therefore, the more the DNA markers appear on the genetic map, the more likely that at le ast one marker will be found close to the trait and the easier the researcher will be able to locate it on the gene (Boutet, Carvalho and Baranger 2016). In conclusion, genetic mapping, which is also known as linkage mapping gives researchers the opportunity to identify the traits that are passed to the child from the parents, this is based on the concept that, the traits transmitted are linked to the genes. In addition, mapping provides researchers with clues on the chromosomes that contain the gene and the location of the gene on the chromosome. Therefore, genetic mapping is very important in the identification of new genes and their functionality, which is vital in the determination of genes responsible for disorders in human beings. References Boutet, G., Carvalho,. and Baranger, A., 2016. SNP discovery and genetic mapping using genotyping by sequencing of whole genome genomic DNA from a pea RIL population.BMC genomics,17(1), p.121. Kushanov, F.N., Pepper,. and Abdurakhmonov, I.Y., 2016. Development, genetic mapping and QTL association of cotton PHYA, PHYB, and HY5-specific CAPS and dCAPS markers.BMC genetics,17(1), p.141. Knagge, K., Yousef, G., Winnike, J., Blankenship, K., Thomas, A. and Brown, A., 2017. Relationship in Broccoli Between Genetic Mapping and Small Molecule Profiling Using NMR Spectroscopy.The FASEB Journal,31(1 Supplement), pp.766-11. Waldron, D., 2016. CRISp (e) R genetic mapping.Nature Reviews Genetics,17(7), pp.375-376.